Dive into the world of brands with inspiring stories of their rise, hurdles, and the secrets behind their success. Explore how these brands made their mark and what you can learn from their journey.
A Desi Spark That Turned into a National Phenomenon In India, big soft drink companies like Coca-Cola and Pepsi control most market shelves, but one local brand from Punjab quietly changed how we understand what Indian customers really want. This home grown company proved that local brands can successfully challenge global giants. That brand is…
Introduction: A Vision Born in a Regional Lab In the city of Nellore, Andhra Pradesh, a modest electronics lab quietly became the seed for something bigger. Technotran Electronic Solutions began with simple microcontroller work and student training, but has now become a full-fledged company working in embedded systems, robotics, IoT, prototyping, and educational technology. This…
If you’ve ever ordered from any small online store in India — perhaps skincare products or clothes from local stores, or even a small seller from Jaipur — your package was likely delivered through Shiprocket. What started as a small idea to help merchants sell online has grown into India’s leading logistics technology platform, connecting…
Every great company begins with a vision, and every successful journey starts with a story of resilience, innovation, and determination. One of the promising success stories of Indian business is the Mercy Group of Companies, headquartered in Chennai, Tamil Nadu. Founded by Syed Arifullah in 1999, Mercy Group has grown from a small venture into a diversified…
In India’s fast-paced urban lifestyle, time has become the most valuable commodity. This is where Blinkit, the 10-minute delivery platform, has changed the way millions shop. What started in 2013 as Grofers, a next-day grocery delivery service, has evolved into a quick commerce giant that delivers groceries, electronics, and even iPhones in the blink of…
When you think of fine fabric, classic menswear, and timeless Indian elegance, one name inevitably comes to mind—Raymond. With a legacy that spans nearly a century, Raymond Ltd. has evolved from a small woolen mill into a global textile powerhouse, earning the moniker “The Complete Man” for generations of Indian gentlemen. This is the brand…
In the high-speed world of e-commerce, a single glitch can cost millions. An empty cart, a broken checkout button, or a malfunctioning product filter can send customers packing in seconds. And that’s where Noibu, the next up-and-coming player in business software services, comes in. Noibu was founded in Canada and is changing how e-commerce brands detect and repair…
The Maeving is a British electric motorcycle startup reimagining the urban commute with sustainable technology and a modern design inspired by the classic British motorcycle. Founded in Coventry, the birthplace of legendary brands including Norton and Triumph, Maeving has become a big player in the electric motorbike space, rivalling the imagination of eco-minded riders everywhere….
In today’s competitive market, successful brands sell not just products or services; they sell stories. These stories create impressions, entice customers’ perceptions, and drive a new generation of business people. Many of these vivid tales, however, remain untold. We will take a deeper dive into these motivational brand stories today, and see what the stories…
