Dive into the world of brands with inspiring stories of their rise, hurdles, and the secrets behind their success. Explore how these brands made their mark and what you can learn from their journey.
Every big brand starts with a small story. For Balaji Wafers, that story began in a cinema hall canteen in Rajkot. Three brothers had lost all their money. They had no plan and no backup. Yet today, their brand holds 90% of the chips market in Gujarat. Moreover, it has beaten PepsiCo, one of the […]
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You have probably seen Mamaearth on a store shelf or in an online ad. But who actually runs it? The short answer is simple. The Mamaearth owner is a husband-and-wife team, Varun Alagh and Ghazal Alagh. They started the brand in 2016. However, the full story is more interesting. Today, Mamaearth sits inside a listed […]
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A Desi Spark That Turned into a National Phenomenon Picture a family get-together in Punjab. Someone mixes cumin, lemon, ginger, and rock salt into a fizzy drink. Everyone loves it. So far, it sounds like a normal Sunday. However, that drink turned into Lahori Zeera, one of India’s fastest-growing soft drink brands. In fact, its parent […]
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Introduction: A Vision Born in a Regional Lab In the city of Nellore, Andhra Pradesh, a modest electronics lab quietly became the seed for something bigger. Technotran Electronic Solutions began with simple microcontroller work and student training. But it has now become a full-fledged company working in embedded systems, robotics, IoT, prototyping, and educational technology. […]
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Picture a small seller in Jaipur. She makes block-print scarves. Her designs are lovely. But every order brings a headache. Which courier should she pick? Will the parcel reach a small town on time? What if the buyer refuses it at the door? For years, such issues were the hidden pain of selling online in India. […]
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Most business stories start with a garage and a big idea. Mercy Group of Companies started in a different place. It began in Chennai with a young leader, a strong sense of purpose, and a simple tagline: “Believe in Mercy.” Today, the group runs businesses in food, travel, tech, building, and online retail. So how […]
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Introduction Imagine this. You run out of milk in the morning. Or you need fresh veggies for dinner. You get them at your door in ten minutes. That is what Blinkit does. This service has transformed the way people in India purchase groceries. Blinkit is not a normal store. It runs many small warehouses called […]
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Think of a wedding suit in India. Chances are, the fabric came from Raymond. In fact, few brands have stayed so close to Indian life for so long. Raymond Ltd started as a small woollen mill in 1925. Today, its name stands for quality, trust, and “The Complete Man.” But this is not just a […]
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Introduction Every e-commerce store loses money to hidden errors. These errors break checkout pages. They freeze payment forms. They crash product listings. And most of the time, your customers never say a word. They leave. Then they buy from a competitor. Noibu solves this problem directly. It monitors your entire e-commerce store 24/7. It catches every […]
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